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Practical guides and news on customer review management.

Customer Reviews for Gyms and Fitness Studios: The 2026 Guide
By Industry

Customer Reviews for Gyms and Fitness Studios: The 2026 Guide

93% of prospects read reviews before joining a gym. Here's how to collect, manage and use member feedback to fill your time slots.

Victor
Victor·
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RCS for customer review collection: what changes in 2026
Strategy & Collection

RCS for customer review collection: what changes in 2026

RCS is now available on 83% of smartphones in France. For collecting customer reviews, it's the most significant channel development since WhatsApp. Here's what it means in practice.

·4 min read
How to Get More Google Reviews: 7 Methods That Actually Work
SEO & E-reputation

How to Get More Google Reviews: 7 Methods That Actually Work

93% of consumers read reviews before buying. Most merchants collect less than 5% with email alone. Here are the 7 methods ranked by real-world effectiveness.

·4 min read
Trustpilot vs Google My Business: The Review Showdown
Platforms & Comparisons

Trustpilot vs Google My Business: The Review Showdown

Compare Trustpilot and Google My Business: local SEO, features, and costs. Find the winning combination for reviews.

·6 min read
How to Get 5-Star Google Reviews: The Math + Method (2026)
SEO & E-reputation

How to Get 5-Star Google Reviews: The Math + Method (2026)

If you have 3 stars and 40 reviews, you need exactly 47 five-star reviews to reach 4.5. Here is the formula, the realistic timeline, and the fastest system to get there.

·5 min read
B2B and SaaS Customer Reviews: Why They're Harder to Collect (and How to Automate Them)
Strategy & Collection

B2B and SaaS Customer Reviews: Why They're Harder to Collect (and How to Automate Them)

In B2B, collecting customer reviews is structurally harder than in B2C. Long sales cycles, multiple stakeholders, no natural trigger — here's why your satisfied clients stay silent, and how to automate review collection to change that.

·5 min read
Trustpilot Product Reviews: What the New Feature Means for E-Commerce Brands
Platforms & Comparisons

Trustpilot Product Reviews: What the New Feature Means for E-Commerce Brands

Trustpilot now shows product ratings directly on public brand profiles. Here's what the feature changes for your online reputation, and how to use it without becoming dependent on a single platform.

·5 min read
Customer satisfaction: definition, how to measure it and how to improve it
Practical Guides

Customer satisfaction: definition, how to measure it and how to improve it

Customer satisfaction measures the gap between what your customers expect and what they actually experience. Here are the right metrics to track it — and why public reviews are the most reliable proof.

·4 min read
Customer Verbatim: Definition, Examples and How to Use Them
Practical Guides

Customer Verbatim: Definition, Examples and How to Use Them

A customer verbatim is the exact quote from a customer, not a summary, not a rating. It's also the most concrete data you have to improve your offer, convince prospects, and rank on Google.

·4 min read
Are Trustpilot Reviews Reliable? Bias Analysis & Verification Methods
Platforms & Comparisons

Are Trustpilot Reviews Reliable? Bias Analysis & Verification Methods

Analyze Trustpilot review reliability: fake reviews, paid account bias, and methods to verify rating authenticity.

·10 min read

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