How to Create a Google Review Link (Free Generator)

Generating a Google review link takes 3 steps and under 2 minutes. Share it via email, SMS, WhatsApp, or QR code to get significantly more reviews from every customer interaction.

Step 1 - Find Your Google Place ID

Your Google Place ID is the unique identifier Google uses for your business listing. Every Google Business Profile has one.

To find it:

1. Go to Google Maps and search for your business by name
2. Click on your business listing in the results
3. Look at the URL: your Place ID appears after place_id= in the address bar
4. Alternatively, use the official Place ID Finder at maps.googleapis.com

Your Place ID looks like this:

ChIJN1t_tDeuEmsRUsoyG83frY4

Save it. You will use it in the next step.

Step 2 - Build Your Google Review Link

Once you have your Place ID, your review link follows this exact format:

https://search.google.com/local/writereview?placeid=YOUR_PLACE_ID

Replace YOUR_PLACE_ID with the code you found in step 1. That link opens the Google review form for your business, ready to type.

Shorten it for mobile. A long URL is hard to type on a phone. Use a URL shortener to create a link under 20 characters, ideal for SMS and WhatsApp messages.

Turn it into a QR code. A QR code version of your review link lets customers scan and review directly from physical touchpoints: product packaging, delivery inserts, receipts, or in-store displays.

Step 3 - Share Your Review Link (Where It Works Best)

The link is ready. Now send it at the right moment, through the right channel.

Post-purchase email (48 to 72 hours after delivery). This is when satisfaction is highest and the experience is still fresh. Subject: 'How was your order?' with the link as the main CTA. Open rates average 20% for review request emails.

SMS and WhatsApp. Open rates reach 98% on WhatsApp vs. 20% for email. A short message with your review link gets a 39% response rate, 15x the industry average. Keep it under 160 characters: 'Hi [Name], did you enjoy your purchase? Leave us a review here: [link]'

Email signature. Add your review link to your team's email signatures. Every customer support email becomes a passive review-collection touchpoint.

QR code on packaging. Print your review QR code on delivery slips, packaging tape, or thank-you cards. A customer who opens their package is already in a positive mindset: the ideal moment to ask.

How Review Collect Automates This for You

Creating the link manually works for low volumes. Once you process more than 20 orders per week, manual follow-up becomes a bottleneck.

Review Collect connects natively to Shopify, WooCommerce, and PrestaShop. After each order, it sends an automated review request via email, SMS, or WhatsApp, with your Google review link embedded. No manual work. No forgotten orders.

The result: customers using Review Collect collect 30x more reviews in their first 30 days, with a 40% collection rate vs. 2-3% for ad-hoc emails.

Your review link and automated delivery: the fastest path to 100 verified Google reviews.