The Bradery
● What we did
The Bradery: from reactive review management to +0.5 Trustpilot rating points in 8 months
The Bradery managed its reviews reactively. The result: a 3.6 rating holding back new customer conversions. In 8 months with Review Collect, the brand gained +0.5 points. Tim, co-founder: "It is incredibly reassuring for our prospects."
+0.5 pt
Trustpilot rating
84%
5-star reviews
×2.5
review volume in 12 months
The problem: satisfied customers keeping it to themselves
The Bradery attracts millions of customers to its flash sales. But when it came to reviews: silence. Not because customers were unhappy, but because no process invited them to share their experience after purchase.
The team managed reviews manually, reactively. Tim, co-founder, spent time responding to complaints. Satisfied customers went home and forgot.
The result: a rating capped at 3.6. Visible on Trustpilot, visible on Google. Impossible to improve without a structured process.
“We responded to negative reviews but never asked happy customers to share their experience. We were fixing, not building.”
The solution: from reactive to proactive
Review Collect set up an automated collection sequence, triggered after each delivery. Every customer receives a message (WhatsApp or email) when their experience is still fresh.
Two options in the message: leave a review on the platform of their choice, or contact customer support if something went wrong. Satisfied customers are directed to Trustpilot. Those who flag an issue are directed to customer service. The customer always keeps the final choice of whether to publish.
In parallel: 100% of reviews receive an AI response in under 60 seconds, powered by real The Bradery data: return policy, guarantees, FAQ. The team no longer has to touch a thing.
“We reach out right after the order: how did it go? Can we help you? We anticipate problems we may have had, but have not had yet.”
The Bradery Testimonial - Review Collect
● Results
Results after 8 months
A gain of 0.5 points on Trustpilot in 8 months. For a brand with 80M euros in revenue, this difference acts directly on conversion: every new visitor sees a rating that reassures them before they even click on a product page.
Over the last 12 months: 6,699 reviews collected on Trustpilot, 84% at 5 stars. Monthly volume went from 310 to over 770 reviews, multiplied by 2.5 in one year.
Tim, co-founder of The Bradery: "It is incredibly reassuring for our prospects, for people arriving on the site for the first time."
+0.5 pt
Trustpilot rating
84%
5-star reviews
×2.5
review volume in 12 months
6,699
reviews collected in 12 months
Your satisfied customers are not talking. Let us fix that.
Automate your review collection in 48 hours. Results arrive from the first month.